Supermetrics började med en djärv idé: att göra det enkelt och tillgängligt att bemästra marknadsföringsdata för företag överallt. Supermetrics har vuxit från ett litet projekt till en banbrytande marknadsföringsintelligensplattform som betros av över 200 XNUMX organisationer världen över, inklusive kända varumärken som Nestlé, Warner Bros och Dyson.
Från början, Supermetrics drevs av ett uppdrag att ge marknadsförare och dataanalytiker sömlös dataåtkomst och behärskning, oavsett var de är på sin resa. Det som började som en lösning för att koppla samman marknadsföringsdata har utvecklats till en lättanvänd plattform som utan ansträngning extraherar och konsoliderar data från över 150 marknadsförings- och försäljningsplattformar – inklusive Google Analytics, Facebook Ads och HubSpot—till föredragna destinationer.
Allt eftersom marknadsföringslandskapet fortsätter att utvecklas gör det också det Supermetrics. Vår pionjäranda och vårt engagemang för innovation har gett oss ett erkännande som ett av G2:s topp 50 bästa EMEA-programvaruföretag för 2024. Och vi slutar inte där.
I hjärtat av Supermetrics är ett engagemang för innovation, transparens och kundframgång. Vi tror på kraften med data för att berätta historier, lösa problem och skapa möjligheter. Vår kultur speglar dessa värderingar och främjar en samarbetsmiljö där teammedlemmar uppmuntras att tänka kreativt och tänja på gränser.
Blickar framåt, Supermetrics kommer att fortsätta att leda ansvaret för marknadsföringsanalyser. Med kommande innovationer och en växande global närvaro är vi dedikerade till att hjälpa våra kunder att inte bara lyckas utan även utmärka sig i den konkurrensutsatta marknadsföringsvärlden.
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Segmentet |
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Användarvänlighet |
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konfiguration | Moln / SaaS / Web-baserat, Desktop Mac, Desktop Windows, Mobile iPad, Mobile iPhone |
Support | 24/7 (liverepresentant), chatt, e-post/hjälp, vanliga frågor/forum, kunskapsbas, telefonsupport |
Utbildning | Dokumentation, videor, webbseminarier |
Språk | Engelska |
The ability to pull *everything* a data source has to offer, not just the top level numbers or metrics. Their date transformations (day, week, month, year+month) are also super helpful.
To be completely honest, it's hard to say anything negative. They have tremendous documentation and excellent support, so usually any issues come down to the resource or product you're using, not Supermetrics.
We're reducing the time it takes to build out reports, enhancing our analytical processes to go far beyond basic number pulls, and even realizjng how much data we're pulling month to month, which helps us understand how to scale our data practice.
The Google Sheets integration is excellent.
Everything is perfect but the price. But nothing good is cheap.
It provides a lot of automation solutions, which we require as an agency.
Supermetrics provides an easy way to connect non-Google data sources to my Google Data Studio reports in real-time. This has been critical for my my advertising reports and dashboards,
Metric and dimension names are inconsistent across data sources. This may be due to the networks themselves and not Supermetrics, but it makes building reports to compare performance across ad networks challenging.
Supermetrics allows me to create real-time dashboards in Google Data Studio with non-Google data sources. Facebook, LinkedIn and Shopify are my most used connectors.
We use to measure our clients and they like very much!
We like everything, so there's nothing to upgrade
We solved our clients problems using Supermetrics giving them real-time reports that show them how productive they are
Marketing reporting has been simplified by this add-on, which we have connected to all our marketing channels.
It helps get data in spreadsheet, I can't complain since I get satisfied by this software.
Requires no copy and paste while collecting data from marketing accounts.
Supermetics is able to pull and combined data so quickly and effortlessly.
Sometimes it's hard to blend data. Also I haven't seen any reporting templates.
Because of supermetics, I am able to develop accurate dashboards and effective reports. It allows me to analyze the data quicker.
Everything is in one place. It is easy to understand the tool.
Updates make the tool slow responsive and minor bugs could change all data.
Budget Control Report. Campaign performance report. Campaign pacing status
The hassle free data connection supermetics allows.
There isn't much I dislike, every once in a while I have to renew the Microsoft license.
The data supermetrics connects allows us to report effective data that tell the story to our clients.
Easy way to get and provide the informations when you need
When you first log into the platform took to long time
soving problems with google analitics very fast way. Yes
The ability to pull data from multiple sources into the same google sheet has become a large part of how I report to clients. The time Supermectrics saves me is what I like best.
Sometimes when I run complicated queries across multiple data sources in Google Sheets, the data is inaccurate. What that means is that I end up updating each query separately. I would save time if I knew the data was more reliable by just hitting 'refresh all'. Also, Facebook's API has been unstable since the new version of Supermetrics launched.
I use Supermetrics to update digital marketing reporting dashboards. I use Supermetrics exclusively in Google Sheets to answer a variety of business questions relating to paid online marketing.
I use the SuperMetrics Data Studio App to integrate Facebook Ads data into a dashboard that includes multiple Paid Ad Sources.
For the purposes of a DataStudio add-on plugin I don't have any dislikes about the tool.
I needed a tool to integrate Facebook data into a comprehensive paid media report and SuperMetrics did the trick!
There are many API connections to all current data sources needed for marketing. The service is reliable and easy to setup and manage. The support is fast and they inform me about everything in advance.
The cost is little higher, but it corresponds with the services quality and versatility. Other than that, there are no dislikes or negative experiences I have with this service.
I needed the solid data structures for our data visualisation and analytics. Supermetrics is able to provide me such structure in the way I need. Easy to setup and enough customisaton possibilities.
It gives us access to all the platforms and can easily combine data across all platforms. As a result, I would say it helps me a lot, not only in work and save me a bunch of time.
Sometimes queries are slow, and sometimes the access got denied, which I hope the team can fix so that we can all use this convenient tool smoothly without andy holding back.
I've been pulling data from Google ads, Facebook ads, and Microsoft ads to analyze the performance of our marketing campaigns. I also do reports based on the data extracted from Supermetrics.
the simplest and most complete way to measure campaign results
the price is too high, most customers can't afford that amount.
never
It is good to have all the data sources in one system and the user experience is easy and simple.
Not available for app analytics such as integrations with Appsflyer
Time saving tool for automation and data analysis
- The ease of connecting data to reporting - Fast data update - The time saving
- Occasional connection problems. - Not all fields are available
I use Supermetrics to automate my advertising reporting on Google Data Studio. The time saving is enormous compared to Excel exports and greatly reduces the risk of error
the facility to use all the conetions, and the excellent customer service
I used to have problems with the number of accounts that i wanted to use, but the cost per account was high
supermetrics help me to created dashboards with different platforms
I dont waste time every month writing reports. I AUTOMATE everything monthly/weekly. It's a great service.
I don't like that you upped your pricing for daily updates. But I can understand it. Also you dont connect to as many things as I would prefer.
Automation of reporting, ad hoc analysis. Supermetrics is my favourite tool, I think you charge a bit too much on adding extra connections (33% cost)
I'm using Supermetrics since 3 years and this wonderful tool helps me everyday for my reportings. I can create dashboards (on data studio) or just extract data in a sheet. Very Useful. I can not do without it
Sometimes the requests are missing/not working (but it is mostly due to the API of the platforms). Maybe, more templates could help :) Or predefined requests (for facebook insights for example)
I need to report each month the social media activity for our clients. In the past, the team downloaded the data into local sheets (and we lostlots of files). Now, the job is done automaticaly.