Hootsuite är en programvara för hantering av sociala medier som ger företag möjlighet att automatisera de mer tråkiga aspekterna av inlägg på sociala medier. Med verktyg som schemaläggning, innehållskuration och analys kan Hootsuite avsevärt förbättra affärsstrategier för sociala medier och förbättra målgruppsräckvidden.
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konfiguration | Moln / SaaS / Web-baserat, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone |
Utbildning | Dokumentation |
Språk | Engelska |
Scheduling posts and the calendar. I'm able to quickly see and edit what content I have for the day.
I have issues scheduling stories. I went through all the steps but my stories are still going through.
Scheduling stories.
The post planner Callander, combined inbox and analytics.
Can't schedule story posts. Doesn't seem to accept as many video formats that can be uploaded to tiktok which the sight does accept.
Time to publish a cross multipul platforms. So much faster with hootsuite
It is the default tool in our company to manage all the social networks we use to raise awareness of our brand, interact with customers, expand our sales reach and much more. Its user interface is comfortable and we can work as a team in a synchronized and efficient way. The support service has been very helpful when we have needed help and the cost of the application is acceptable considering all the tools, analytics and reports it offers.
High cost, complex functionalities and few integration capabilities with CRM or BI software.
It is a great tool that brings benefits in multiple areas to the organization, starting with good management of the organization's social network accounts and the broader reach it has allowed us to enjoy. The social networks are kept up to date and the interaction with followers has been so good that we have been able to capture more clients and achieve a greater amount of sales.
Messaging feature on Hootsuite is very good.
The scheduling stories feature needs to be improved.
Having all social media analytics in ONE place.
Hootsuite has proven invaluable as we work to plan our social media calendar for the month - especially with limited staff. We're able to create and schedule posts and see where our planning leaves "gaps" in our social media coverage (using the calendar view.) The ability to schedule a single post to multiple platforms, as well as schedule the posts has allowed us to free up resources that were doing this in "real time", making us more efficient.
For a small organization like ours, we don't use a lot of the features. We've often wished for a "lite" version that focused on just scheduling, but are slowly starting to add some of the more advanced features Hootsuite offers.
Hootsuite has freed up resources that were spending time scheduling posts in "real time". The resources have been reallocated to other tasks, and our efficiency has improved.
Hootsuite enables me to navigate my company's social media in the most time-efficient and easy way. I'm able to plan ahead, spot any trends or issues easily and have automated reports - saving me so much time!
I would say the only downside of Hootsuite is that the integration of new features can sometimes be slower than that of it's competitors. I would love for this to be quicker and see them pioneering new features ahead of others.
Hootsuite solves the problems of having to log in and out of several accounts. Managing many social properties at once can be really difficult natively in the platforms themselves, but Hootsuite allows me to dip in and out very easily and quickly saving me so much time.
I enjoy the ability to post to all social media platforms at once. I also like that Hootsuite allows me to edit photos within the application instead of editing them before uploading. Hootsuite also now shows me the best times to post to each platform to maximize visibility, which I appreciate.
We occasionally get disconnected from our social media platforms, and it can be difficult to reconnect sometiems. I understand this is probably for security purposes though, and we do want to keep our accounts as secure as possible.
Hootsuite makes it easy to schedule multiple posts in advance. We save a great deal of time by posting everything at once in one place, and if we need to edit or update anything before the scheduled posting date, we know where to find the content and quickly change it. Hootsuite has made big changes to make it easier to post multiple photos to Instagram, which we use on a regular basis.
Although other tools allow me to make one post that goes to all my social media, Hootsuite allows me to edit the content as well as schedule it to post in the future. Really helps me when I am working on social media content I can do it once for the whole week.
I really wish I was able to edit my content after it posts. There are times when there is something that I missed or I want to add to the caption after the content has been posted.
The biggest is time management. I can focus on my social media work one time a week for a couple of hours and I can get my content scheduled for a week or two in advance. Time is money!
That I can create posts for many different platforms at a time and schedule them for weeks and months in advance.
I'm quite happy so far. I haven't found anything that I don't like.
It allows me to post several posts for weeks and months in advance and allows me to duplicate for several different platforms
Hootsuite is my preferred tool for managing multiple social media accounts. I currently manage 20 accounts across Facebook, Instagram, Twitter and LinkedIn, and being able to do so in one spot is such an amazing time-saver. Hootsuite is indispensable.
I do wish I could "zoom in" on one day at a time (instead of just a week at a time). Many days, I have several posts going out, and I would like to be able to more clearly see what I'm working with.
Being able to choose multiple platforms at once, create one base post, and then edit/customize to each platform (Facebook vs Twitter, for example), is HUGE, and such a time-saver!
I love that Hootsuite helps us streamline our content in various platforms (IG, Facebook, Twitter for us) and that I can get access to analytics reporting
I wish you could schedule reels from within the platform and that you could get insights on reels and stories so that analytics metrics are more well rounded
Hootsuite had help us do most of our social media management and scheduling from one placeX instead of having to jump from platform to platform
Scheduling social media posts in advance is the most significant advantage to using Hootsuite.
Sometimes the interface is a bit clunky when trying to post multiple images.
I am saving so much time when using Hootsuite. It creates a strong feeling that a very important part of our business is handled and taken care of.
Hootsuite is the best tool to schedule social media posts in a hassle-free manner.
Unlike buffer, Hootsuite won't provide a free plan which makes it not affordable for small business owners and marketing agencies.
Assigning social media posts to team members and approving workflows have been made much simpler with Hootsuite
Easy to use and free training on how to use Hootsuite and how to maximize the impact of your posts.
I really can't think of any downsides right now.
Time and sanity saver! Everyone does not have to be the next influencer to reach people.
I like Hootsuite because it helps me better manage posts intended for my social platforms and my clients' posts in one place. It's a great time saver and everything is kept up to date. I like how simple its user interface is and being able to see what has been posted and what is about to be posted when I want to. The scheduling of social media posts helps me work in a more organized and efficient way, it's what I find most appealing about using Hootsuite in my day to day life.
The free version has many limitations, it even has few platform connections, which forces users to purchase the paid version to acquire more and better features.
Hootsuite has helped me to efficiently and smoothly plan and publish content in different social networks, make a detailed follow up of what is published, get more followers because the account keeps actively posting and has facilitated the interaction with the followers of each of the accounts under management. I find it very convenient and advantageous to use this tool in my day to day life to manage multiple accounts of my own and of several clients without neglecting details and without incurring in setbacks in the publication of content.
The ability to pre-plan and automate social posts in one place. I can go in weekly to create and verify upcoming posts instead of setting reminders to go in and do each individually
I wish there was a way to title posts to make looking at the calendar a little easier. It would help tremendously with creating placeholders for future posts
Hootsuit has helped us automate our social media. We are a small team without a dedicated social media person, so it has allowed us to keep up with posts, trends, and analytics
Love the scheduling publisher tool, dashboard guidelines and analytics tools! I also like the social score when you log in' it motivates me to improve.
The only bug is that you cannot tag and connect LinkedIn people contacts in scheduled posts.
Solutions include: scheduling social media posts in advance and visualising them easily with the publishing tool; in-depth insights presented simply on the reporting dashboards, easy to customise. I also like the inbox and stream functionality which helps me stay on top of community management.
Hootsuite has allowed me to schedule all of my social media posts on multiple platforms with ease. They post perfectly and having the option to edit them from my phone is amazing.
I would love to be able to schedule stories. Additionally, tagging people isn't intuitive outside of instagram.
I don't have the time to post all my content in real time. Hootsuite allows me to batch content to keep my social accounts active.
One of its many functions is to integrate all social networks in the same account, you do not need to open another account or another user for another social network. You can schedule publications separately for each social network at different times or make a single publication for all the chosen social networks.
This is a pretty complete software for social network management, if I would like to see a little more variety in its image bank and templates. If it could give the option of times for other countries it would be great, as we manage social networks for clients from different parts of the world.
Since we have Hootsuite as our main software for social media management, our work is much easier and more effective, because we know first hand the metrics of the social networks we manage, of each client we assist. It also allows us to plan our daily publications in an orderly manner.
We like the ability to coordinate campaigns across several SoMe channels with reminders for tweet-length limitations and channel-specific graphic-art dimensions. Plus, Hootsuite provides useful insights on the best posting dates/times for achieving maximum traction.
We have not yet encountered negatives using the Hootsuite platform.
The convenience of simultaneously scheduling similar content across several channels is a fantastic time-saver. This gives us the ability to devote time to other projects.